Posted in Coffee_Stories on Mar 31st, 2008 No Comments »
Starbucks : The Mastery Behind the Marketing
Starbucks is a modern coffee mecca-empire that seems to be on the lips of every corporate yuppie in America. And this is not by coincidence, it’s by careful marketing design. Why has Starbucks been such a great example of corpor…
Posted in Coffee_Stories on Mar 31st, 2008 No Comments »
Italian coffee is somewhat of a misnomer if taken literally as very little, if any, coffee is actually grown in Italy. However, early Italians embraced coffee as if it were their own discovery and did much to advance the popularity of the beverage worldwide.
It is likely that Italy, particu…
Posted in Coffee_Stories on Mar 31st, 2008 No Comments »
I think the aroma of fresh coffee in the morning wakes up your senses and starts the day off with a feeling of vitality. With no coffee in the morning a lot of people have a hard time getting started. Coffee jump-starts my day.
I have used just about every type of coffeemaker there is. The …